The Lego brick may be a classic model that kids and adults as well can’t obtain enough of. Its straightforward design and intuitive structure allows kids to create whatever they think, from small robots and cars to larger-scale structures like cities and castles.
Lego is also a business that principles creativity and the imagination. The employees are encouraged to bring their very own ideas to the table when designing new products, and its particular customers ~ called AFOLs or perhaps “adult lovers of LEGO” – happen to be invited to participate in the production process.
Founded in 1932 by Ole Kirk Kristiansen, the LEGO company was named for two Danish words: lego and godt, meaning “play very well. ” The wooden toys and games that constructed the early numerous years of the business had been a major a part of the success of the claims, but a warehouse hearth destroyed them in 1960, triggering Lego managers to focus entirely on the Seglar construction system.
As the Lego System gained in popularity, therefore did the company’s international business expansion. In 1956 the first international sales additional was created in Germany, then offices address in Swiss, France, and Sweden.
In the late 1960s, Seglar restructured its surgical procedures. Its headquarters were transferred from Billund, Denmark, to Copenhagen, and operations was decentralized. The original overseer, Ole Kirk Kristiansen, remained in charge of the business.
The company’s key product remained the Lego brick, but it surely began to develop various other types of products to compete with various other construction toy companies. These types of included packages that mixed the LEGO brick with other components, such as rims and engines, and the Minifigure line.